Boat Sales Associate

Posted: 05/08/2025

Job Title: Boat Sales Associate

Location: Walloon Lake and Boyne City, Northern Michigan

About Us:

Legacy Water Sports and Marina is a premier provider of boats, rentals, repairs, and storage services in Northern Michigan. We pride ourselves on offering exceptional customer service, high-quality boats like Tahoe Tri Toons and Nautique Tow Boats, and a one-of-a-kind water sports experience. If you’re passionate about boating and helping people find their dream watercraft, we’d love to have you on our team!

Position Overview:

We are seeking a motivated and customer-focused Boat Sales Representative to join our team. In this role, you will guide customers through the boat-buying process, from exploring models to closing sales. Your goal is to create a seamless and enjoyable experience for every customer while driving revenue and fostering long-term relationships.

Key Responsibilities:

  • Engage with customers in person, over the phone, and online to understand their boating needs and preferences.
  • Showcase our selection of Tahoe Tri Toons, Nautique Tow Boats, and other offerings, highlighting features, benefits, and customization options.
  • Assist customers in building and customizing their boats using our design tools and resources.
  • Provide detailed information on financing options, warranties, and additional services.
  • Maintain strong product knowledge, including brochures, color charts, and technical details, to answer customer inquiries confidently.
  • Follow up with leads and repeat customers to nurture relationships and close deals.
  • Collaborate with the marketing team to promote sales events, specials, and new inventory.
  • Meet or exceed monthly sales targets and contribute to the company’s growth goals.
  • Ensure a positive customer experience by addressing concerns and ensuring satisfaction throughout the sales process.

Qualifications:

  • Proven sales experience, preferably in the boating, lifestyle, or luxury goods industry.
  • Passion for boating, water sports, and outdoor recreation.
  • Strong interpersonal and communication skills with a customer-first mindset.
  • Ability to work weekends and holidays during peak seasons.
  • Familiarity with CRM tools and sales tracking software is a plus.
  • Self-motivated with a strong drive to achieve and exceed sales goals.
  • Knowledge of Tahoe Tri Toons, Nautique Tow Boats, or similar brands is a bonus.

What We Offer:

  • Competitive base salary plus commission.
  • Opportunities for professional growth and training.
  • Access to industry-leading products and resources.
  • A supportive and energetic team environment.
  • Employee discounts on rentals, pro shop items, and services.

How to Apply:

If you’re ready to make waves in the boating industry and help customers create unforgettable memories on the water, we’d love to hear from you! Please submit your resume and a brief cover letter detailing your sales experience and passion for boating.

Job Type: Full-time

Pay: $13.00 - $50.00 per hour

Benefits:

  • Dental insurance
  • Health insurance
  • Health savings account
  • Mileage reimbursement
  • Paid time off
  • Travel reimbursement
  • Vision insurance

Compensation Package:

  • Commission pay

Schedule:

  • 10 hour shift
  • 8 hour shift
  • Day shift
  • Evenings as needed
  • Evening shift
  • Holidays
  • Monday to Friday
  • Morning shift
  • Weekends as needed

Work Location: In person